Welcome to the online course!
Do you have a business that you want to promote online?
Or do you want to start an online business?
This course will teach you everything you need to know. Use the menu above to start exploring.
What this course includes:
- Identify your business type – products, information, or advertising.
- Doing market research using Google - find out how many people are searching for keywords related to your business and choose the best ones
- Registering your domain and getting your site hosted
- Setting up a website (even for the non-technically minded)
- Creating an Online Shop for products or services
- Creating an advertising or information (blog) website and monetizing it
- Designing a site which is designed to sell: how to turn visitors into buyers
- Writing effective web copy
- SEO (Search Engine Optimisation) – how to get visitors for free through Google
- Pay per click search engine marketing (Paying Google for visitors)
- Email advertising and autoresponders
- Affiliate advertising
- Refining your system: tracking visitors and conversions
All this may sound a bit daunting, but this course will take you through step by step how to do it, with many videos along the way to show you how it’s done.